10 reasons to install automatic doors
posted November 8, 2018
"1. More Choices
When you choose automatic doors, you don’t have to sacrifice form for function. With so many different colors, finishes and designs to select from, it’s easy to find an automatic door that enhances any business’s unique style. There are three basic types of automatic doors-swinging, sliding and folding doors. Automatic swinging doors have a variety of configurations, including a single door that swings in or out and is left-handed or right-handed, and a pair of doors that simultaneously swing in the same direction. The door operator is concealed or surfaceapplied. The doors are center-pivoted, offset hung, balanced or hinged. Automatic swinging doors also feature sensors or control mats and safety signage. Automatic folding doors are comprised of two or more separate panels; one panel swings, and the other panel slides in a guide. Automatic folding doors may include a single folding door that folds in or out and is lefthanded or right-handed; or a pair of doors simultaneously folding in or out, either left-handed or right-handed. Automatic sliding doors have flat panels that slide horizontally and linearly, with a variety of configurations. Their other features are similar to the ones described for swinging automatic doors, and they also include sen - sors or control mats as well as safety signage. AAADM Owner’s Manuals for automatic swinging doors, automatic folding doors and automatic sliding doors are available in Adobe PDF format at www.aaadm.com.
2. Customers Prefer
Survey results prove that an overwhelming majority of customers prefer and place a high level of importance on automatic doors. AAADM’s recent consumer research study showed that 98.9 percent of consumers who expressed a preference between automatic and manual doors prefer automatic doors. AAADM research participants indicated that it was most important for automatic doors to be used at hospitals, airports, hotels/motels, shopping mall entrances and retail stores. The survey also found that many consumers desire automatic doors in places they aren’t typically found today. When participants were asked to name specific locations where doors are essential yet not usually present, they told researchers they should be installed more frequently at shopping malls, hotels/ motels and post offices. *To obtain survey results contact AAADM*
An automatic door entrance does away with the aggravation and struggle associated with opening a heavy, manual door and instantly demonstrates to users the establishment they are entering cares about their convenience. When participants in AAADM’s recent consumer research study were asked if automatic doors were perceived as a minimal level of service from a business establishment, most respondents suggested it was a convenience that should be offered by a business. Many went on to say that automatic doors are especially important because they show good customer service and provide access for the elderly, handicapped and those with children in tow. As stated by one respondent, “Let’s design not just for the handicapped, but convenience for all. Where possible, especially with large volumes of people, this should be understood.” Respondents also stated what they liked best about automatic doors is their convenience and ease of use. Some explained that a key advantage of automatic doors is they can be opened without the use of hands, which can sometimes be filled with packages, children and luggage.
Automatic doors can help to position a company as a leader. First impressions are often significant and lasting. When a customer, or any other user, enters a building through an automatic door, they are instantly made aware that the business is state of the art. Many surveyed in AAADM’s study felt that the most inconvenient and impractical aspect of manual doors is that they are generally much too difficult and heavy to push open easily. This is problematic for both able-bodied and physically disabled users alike and could potentially lead them into having a negative impression of the business. Moreover, if automatic doors are not installed, it leads consumers to assume that the business is not in touch with their needs and desires."